Protect your brand … it’s worth it

Your brand sets you apart from your competitors.  But have you thought about protecting your brand? Your brand exists as a means of communicating what to expect from your business, organisation, product or service and is something that you have invested in from the concept stage of your business.  What...

February 27, 2017
Ron Brown Tree ... the power of a personal brand

Ron Brown Tree … the power of a personal brand

This is a little omelette story about a real character called Ron Brown Tree* and the power of a personal brand. Ron Brown Tree ran a very successful business. A business that was successful financially, successful in the respect that it earned in its industry, and successful in the people...

September 28, 2016

Tips for building a marketing driven business

With a little bit of know-how you can make marketing part of your day to day business activities and build a successful marketing driven business. Here’s a wee bit of guidance to help you … Marketing can be defined as a process of determining the needs and wants of consumers...

May 17, 2016
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Small business use of social media

Here’s a super infographic from the lovelies at Sage with some handy facts and figures about small business use of social media … This infographic was produced by Sage UK...

August 25, 2014
Run Balmoral 2014 2

An introduction to crowdfunding

One of the biggest challenges facing ambitious small businesses is financing growth plans, and with traditional bank lending in its fifth year of decline (FT), more enterprises are turning to alternative sources of finance.  Crowdfunding is a hot topic right now and presents an exciting opportunity for budding entrepreneurs and...

July 7, 2014
Run Balmoral 2014 2

Leapy Skippy Jumps

I took part in Run Balmoral. I did a run! A friend suggested that I should do it on my spacehopper. And I was very tempted. But I ran it. I ran all the way … a whopping 5k! It was the first time I had taken part in a...

April 28, 2014